When you think of national music, what comes to your mind?

20 years ago, ask the people around you with this question, you are likely to get such an answer, traditional, elegant, high-pitched and widowed.

But today's generation of young people, I am afraid it is difficult to get such an answer.

With the promotion of large-scale variety shows such as "National Music Ceremony" and "National Music Fenghua", "New National Music" has repeatedly broken the circle in recent years and has become one of the most active performing arts projects on the Internet. Various cross-border combinations, I didn't expect that folk musical instruments can also play rock and roll, and they can also play two-dimensional, and they can also play net red songs with an elegant taste. "New National Music" has also become an emerging popular symbol and performing arts topic among young groups.

The new era, national music, is being redefined.

June 11 is the 2022 Cultural and Natural Heritage Day. Under the guidance of the Office of the Leading Group of the Performing Arts World and the Shanghai Intangible Cultural Heritage Protection Center, and with the strong support of the Shanghai World Arts Center, Shanghai World will join hands with the new Yuefu has jointly created an "8-hour New Chinese Music Live Streaming on the Cloud" to bring you an online Chinese music party, an 8-hour new Chinese music festival for young people.

This cloud entertainment live broadcast event focuses on "new national music for young people", which is a cross-border fusion of traditional elements and contemporary trends. In the entire 8-hour live broadcast, you will see 16 Chinese music artists fighting with gods, and 12 traditional musical instruments are mixed and matched to achieve the breaking of the circle and the dimension of Chinese music.

An online live of the inheritance and innovation of young musicians

do you know? Nowadays, the cross-border Chinese music playing on the Internet are all young artists! Therefore, this cloud entertainment live event has invited many young artists who are popular on the Internet. They are familiar with online interaction, live song ordering and other gameplay. are you ready? Let's blast together on June 11!

Zhang Shengqun: Who said that Shakuhachi can't play cross-border?

As a member of the champion team of this year's "National Music Festival 4", the story of Zhang Shengqun and Shakuhachi has attracted more and more people's attention. What Shakuhachi can do in his hands is not only to play a vast and ethereal melody, but also to unexpectedly cross boundaries, integrate and innovate. During the Lantern Festival this year, together with folk musicians, he performed "The Lonely Brave" on the street with shakuhachi, pipa and other instruments. He said that Shakuhachi in China is about the unity of man and nature, the feeling of being one with nature. Although shakuhachi was once forgotten in the long history of China, today its vitality is being continued by young people like Zhang Shengqun, and it is gradually returning to our sight.

Yang Zhijian: Who says Guqin can't be younger?

The Palace Museum collects a set of 600-year-old guqin score "Qiuhong", and it is Yang Zhijian, a guqin expert specially invited by the Palace Museum, to bring it back to its youthful appearance in the 21st century and inject modern aesthetics and thinking. Over the years, Yang Zhijian has devoted himself to the study of guqin reproduction and guqin notation in the Forbidden City, while taking time out to make his beloved guqin culture and knowledge into a new media form that young people like, and chat with everyone about "Guangling San", Talking about the anecdotes of Qianlong, and talking about the changes and anecdotes of Guqin in contemporary times, makes Guqin rejuvenated with its youthful charm.

Li Ziyuan, Zhang Zheyuan: Who said Zhongruan can't play rock?

This is a couple of original Zhongruan musicians with the word "Yuan" in their names. They were once the principal graduates of Zhongruan Chinese Orchestra of Xi'an Conservatory of Music. Their performance in "National Music Ceremony 4" made Sa Dingding and other Chinese music partners stand and cheer for them. Now, their relationship with Zhongruan is still "continuous". Zhongruan not only has traditional expressions, but also has casual and interesting "playing methods". The works of Zhongruan by Lao Li Lao Zhang on Douyin have received nearly 1 million likes. . In the live broadcast of Yunshang Leyan, the two of them will bring four-handed play and rock shows. Every "pattern" comes from their love and exploration of Zhongruan.

A surprise performance where tradition and modernity collide

How to ignite the DNA of national music more quickly, and how to make young people fascinated by traditional musical instruments? In addition to Zhang Shengqun, Yang Zhijian, Li Ziyuan, and Zhang Zheyuan, other artists have also prepared a variety of MIX with innovative gameplay. Entering the live broadcast room on June 11, you will also see-

Traditional Instruments x Dynamic Tone MIX: Music and Dance

Famous musician Feng Mantian will use Ruan to play a passionate rock style, making people listen to the good guy;

The new Yuefu folk music atmosphere group composed of 6 post-90s members will also bring a mix and match experience of various musical instruments, making the audience dance wildly;

The suona god Chen Libao will also play the suona, the king of musical instruments. Anyone who understands the joy of suona will understand!

Traditional Instruments x Top Songs MIX: Erchuang Songs Are Too High

Zhang Gagui, who is popular all over the Internet, will also perform in this event. He hopes to bring the native power of the Northwest to the audience and let everyone know that folk music is really fun!

Hu Chenyun, a national first-class actor and suona player of the Shanghai Chinese Orchestra, will bring the theme music of "The Lonely Brave" and "Iron Man" on the live broadcast. I didn't expect that suona can also perform romance, right?

Traditional musical instruments x interesting commentary MIX: Don't mind adding some knowledge

Sun Wenyan, known as the "grandmother" of the guzheng by young people, talked about why the guzheng has been popular for two thousand years;

Liuqin expert Wu Jiabao detailed how Liuqin counterattacked from "begging tools" to "vocal responsibility".

According to reports, Yunshang Le Banquet will officially start at 15:00 on June 11, and will continue to live broadcast for 8 hours. Douyin, Station B, and Video Number search for the official account of the Great World, and you can watch it. Simultaneously broadcast live on Dongfang.com, watch the news, and come to intangible cultural heritage.

In order to thank the friends who supported the national music and guarded the live broadcast room, on June 11, the live broadcast of the Yunshang Le Banquet will also open many lottery draws. The two major intangible cultural heritage brands Qibao Panda Wine and Shangjiukai Songjin also provided the event. A lot of surprise non-legacy gifts.

The new era, the new national music, and the big world cloud banquet, presenting China's [cultural confidence], the new national music master's [fighting with gods], and various innovative performing arts [cross-border], the national music will be in In the memory of the new generation, Hualiu is the top one!

The times are changing, and the century-old world is also changing. What remains unchanged is the appearance of a more fashionable and dynamic image. The big world will continue to plan multiple gameplays, create a series on the cloud of the big world, and follow-up "national style on the cloud" and "play on the cloud". Kill" so stay tuned!