In 2022, Inner Mongolia Autonomous Region will arrange a special fund of 140 million yuan to make efforts to build high-quality tourist attractions, enrich tourism supply, enhance the service functions of tourism and leisure cities, and make the brand of "Inner Mongolian People Traveling to Inner Mongolia" more attractive and influential.

Based on the characteristics of their own cultural and tourism resources, all parts of Inner Mongolia have issued "Inner Mongolia Tourism Consumption Gift Packages" to the public. Hohhot City distributed 15 million yuan of consumer coupons to benefit the people, which consumers can use at more than 5,000 physical stores participating in the event.

The Matouqin Prairie Cultural Industrial Park project, which will be launched by Dadi Landscape Culture and Tourism Group in 2021, is also a beneficiary of this policy of benefiting the people and a venue for the use of consumer coupons. Provincial reporter Wang Xiang went to the park for an interview on May 16, 2022.

Inner Mongolia TV reporter Wang Xiang said in his report: draw a sketch, walk on a characteristic country road, and enjoy a leisurely slow life in the Matouqin Industrial Park in Hohhot City. Hohhot vigorously develops ecological sightseeing tours, leisure and holiday tours, and rural special tours, so that people can experience poetry and distance at home without having to travel far.

Qiao Ruijing, deputy general manager of the Matouqin Grassland Cultural Industry Park in Hohhot, said in an interview that in the context of the national epidemic, the government's strong policies are a great encouragement to enterprises and the Matouqin Grassland Cultural Industry Park project.

Relying on the space advantages of the park and the support of the special funds for the inheritance and innovation of cultural tourism commodities in the autonomous region, the Matouqin Grassland Cultural Industry Park has actively introduced relevant management measures for epidemic travel, and promoted the recovery of the tourism economy from two directions:

The first is to increase small-scale and normalized park festivals and activities, and increase the interactive experience content of tourists' travel, such as trunk fairs, rural creation markets, summer music festivals, outdoor performances of matouqin and other colorful cultural tourism activities; It is to further enhance and enrich the business format of the park, issue coupons for tourists, and provide consumption subsidies to merchants in the park to stimulate tourists' consumption.

Taking advantage of the policy, Matouqin Prairie Cultural Industrial Park will comprehensively enhance the core competitiveness of the park and promote its own brand building from three aspects: strengthening the cultural construction of the park, creating IP for festivals and activities, and enriching and improving tourism products. Inner Mongolians travel to Inner Mongolia” brand influence.

Matouqin Grassland Cultural Industry Park, as the first EPCO project of Dadi Landscape Culture and Tourism Group in Hohhot to revitalize the countryside with culture and art, through the integrated development path of "cultural stage, tourism singing, and industrial revitalization", with the countryside as the carrier, Matouqin culture Guided by the art industry, it will create a cultural heritage and innovation base, a gathering place for grassland cultural industries, a cultural and leisure tourism destination with Matouqin characteristics, and a model for cultural tourism revitalization with prosperous industries and shared living and tourism.